Content marketing works, but it must be done consistently and with a solid strategy. That’s where our team at Fintech Content Marketing comes in.

We have helped over 18 financial services companies develop their content strategies, and we’ve seen that the companies that see the best results get them from following our tried and true process.

What happens when you start working with us? We’ll take you through these four steps:

Step 1: Understanding Your Company Goals

We start by getting to know your company, values, and goals. We evaluate your existing content marketing strategy, figure out what’s working, and identify areas that we can focus on and improve.

Step 2: SEO Strategy Development

Once we have a better understanding of your company, we’ll get to work on your search engine optimisation (SEO) strategy. We’ll either work with your current SEO agency (if you have one) or work independently to identify target keywords and develop a plan to help you start ranking higher on search engine results pages.

Step 3: Content Strategy Development

Next, we’ll move on to your content strategy. We’ll outline three months of content topics for you to approve, so you can trust that you’ll have a steady stream of content to drive visitors to your website and help you achieve your marketing goals.

Step 4: Content Creation

Once you’ve approved the content topics, we’ll start the creation process. Whether you’re looking for blog posts, eBooks, white papers, or videos, we will produce high-quality content that aligns with your objectives.

How Much Does This Cost?

We know what you’re thinking — “That sounds great, but how much is it going to cost me?” We offer three different packages for you to choose from:

• Bitesized Plan: Includes four bite-sized articles per month with two revisions.
• Standard Plan: Includes four full-size articles per month with unlimited revisions.
• End-To-End Content Management: Includes a complete evaluation of your current strategy, a new and personalised strategy, and regular written, social, and video content.

What Kind of Results Can You Expect?

You understand our process, but you might still be wondering what kind of results you can expect when you partner with us at Fintech Content Marketing.

Do you need a little more convincing to try our services? If so, check out these results:

250% Revenue Increase

A B2B FS company came to us with an out-of-date website and a rarely-used LinkedIn profile.

They decided to outsource all of their marketing to us, and we got right to work following the steps outlined above.

Our team created a strategy and budget and delivered high-quality work on a monthly basis.

We began by redesigning, rebranding, and rewriting their website. We also delivered eight articles per month and one whitepaper per quarter, all while managing their social media profiles and delivering monthly videos.

After working with us for three years, this company’s revenue has increased by 250 per cent. They have also seen a massive uptick in traffic, leads, and brand affinity.

88% Organic Traffic Growth

A B2B Fintech Consultancy working in Open Banking outsourced their entire marketing department to us.

We created a detailed content strategy, mapped out budgets, and produced a wide range of marketing materials, including articles, whitepapers, bylines, ads, and personal branding content.

Within six months, this company saw the organic traffic on its website grow by 88 per cent. Their bounce rate reduced by 11 per cent, too, and the average session duration increased by 8 per cent. They also received 50x more leads over that six-month period!

Tripled Organic Reach

A payment service provider wanted to increase its search engine footprint and create more full-funnel content.

We started by rebranding their website and updating their landing pages using the latest SEO best practices. These practices included conducting SEO keyword research, narrowing down the keywords that had a true market value, and creating a six-month content strategy that included articles, whitepapers, and social media posts.

Within six months, this company tripled its organic Google search console impressions. It also started showing up on search engine results pages for many of its top keywords.

4x Increase in Leads

An onboarding compliance platform hired us to rebrand and redesign its website, social media channels, sales material, and content.

Within a year of working with us, this company saw a 4x increase in inbound leads. They also experienced less sales call friction and saw an increase in brand affinity from customers, followers, and prospects.

Get Started Today

A solid content marketing strategy is critical to your fintech company’s success.

Are you ready to experience what Fintech Content Marketing can do for you? If you want to experience next-level content marketing results like those shared above, get in touch with us today.

Send us a message, and we’ll get back to you right away to set up a consultation.